Corporate / Sofía Lazcano /
Garrigues subsidiary G-advisory unveils new corporate image aligned with new energy and ESG demands
G-advisory, Garrigues’ consulting arm offering technical, economic and strategic advice on energy and ESG matters has rebranded its visual identity to align with new market demands. The new image, heavily centered around the color green, seeks to convey the values of the brand, with a clear sustainable commitment.
In this new chapter, G-advisory has also updated its slogan: knowledge and experience for a sustainable present. And it has placed energy and ESG at the heart of its consulting services in line with industry demand.
Energy-related services have gained momentum following the signature of a strategic agreement with Simulyde, a company specializing in energy market analysis and modeling and, in particular, the development of price prediction tools and simulation modeling of different assets. The combined expertise of both firms enhances the technical and strategic advice offered in the electricity industry, providing a comprehensive overview of the technical, economic and market-related aspects of projects. Both firms also jointly publish the Electricity pool price report, analyzing the quarterly performance of the Iberian electricity market (MIBEL).
The rebranding covers all G-advisory media and particularly its website, which now has a more direct, modern and distinctive look which sets it apart from the competition.
For Sofía Lazcano, the managing partner of G-advisory, “the new corporate image is designed to convey the values that underpin the work of the G-advisory team, based on concepts like trust and ethics, and embodies our main competitive advantage: a comprehensive approach capable of combining technical and legal aspects.”